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Coca-Cola halts all paid social media advertising for 30 days
Excellent. Let’s hope more firms follow suit. Spare us the annoyance of advertising while bankrupting Big Tech.
By Orion Rummler
Axios
Coca-Cola is pulling all paid social media advertisements for 30 days, saying “there is no place for racism on social media,” CEO James Quincey said in a statement on Friday.
Why it matters: Although Coca-Cola does not single out Facebook in its announcement, the company’s decision to temporarily pull ads comes as Hershey’s, Verizon, Unilever and other brands have joined a boycott of the social network over its content moderation policies.
