For much of the past month national media has been replete with headlines decrying "vaccine hesitancy" as coronavirus infection rates continue on the decline. Amid dire "warnings" this may "hinder" herd immunity goals, local and federal health agencies are busy pouring vast resources into vaccine-promoting ad campaigns. "The United States has a surplus of coronavirus vaccine doses on its hands, and long gone are the days when people waited hours to get jabbed. Dwindling demand has forced governors and mayors to get creative," The Washington Post observed this week.

But one initiative in Dallas County in Texas is going far beyond anything we've seen thus far, and as many on social media have observed, it is downright creepy and bizarre in its brazenly coercive optics. Texas has long been fully opened and bars and restaurants are now packed, but vaccine sites are not, apparently. So naturally Dallas County Health and Human Services (DCHHS) thought it would be a good idea to go to the bars with the vaccines... along with uniformed US Army National Guard soldiers.

We’re going out tonight too administering the #COVID19